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SAP Partner Summit for SME 2024

The SAP Partner Summit for SME 2024 is underway with three locations:

  • Singapore 3/12-13, 2024
  • Phoenix Arizona 4/10-12, 2024 and
  • Madrid 4/23-25, 2024.

The SAP Partner Summit for SME is a partner only event which allows partners to learn how SAP products can guide their business to new markets and ensure a safe journey for your customers.

Why Attend the SAP Partner Summit for SME?

SAP Partner Summit for SME offers a comprehensive platform for partners to stay informed, connected, and aligned with SAP Small and Mid-Sized Enterprises’s ecosystem. Gain valuable insights, networking opportunities, educational resources, and a competitive edge, making it a worthwhile investment to thrive in the SAP marketplace.

In this edition SAP is focusing on:

• Taking SAP Business One into a Cloud future and continuing to address the small and lower mid-market businesses segments.
• SAP Business Technology Platform additional capabilities to be developed side-by-side leveraging cloud native technologies to support customers growth and business transformation.
• SAP S/4HANA Cloud Public Edition as the Cloud ERP for every business need addressing the large enterprise as well as the upper mid-market segment.
• Presentation of the new SAP generative AI assistant “Joule”, which is set to transform the SAP user experience.
• GROW with SAP, the new digital experience that meets the needs of SAP’s larger customers.

Annual Survey Results

I-Business Network sent surveys to 600 SAP professionals to analyze the reasons partners are, or are not attending. One third of the e-mails were read and 28% of those individuals responded to the survey. Key findings include:

Top reasons to attend include:

  • 91% SAP Business One product info.
  • 30% network with SAP executives
  • 22% SAP Analytics Cloud info.
  • 22% Learn about AI with SAP
  • 17% Network with Solution Providers
  • 17% Learn about SAP BTP

Although SAP continues to push SAP S/4 for HANA and SAP ByDesign at these events few attendees listed these as their motivation for attending.

Schedule Time with I-BN

Both Gary Feldman ( and Shelly Bitter ( will both be at the Summit in Phoenix and available for consultation on our Client Advocate (CxO) services, Partner Services, or our SAP Start and Grow program.

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